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Regroup & rethink for the future today:

We create actionable concepts, grounded in customer insight,to deliver immediate fast changes that build platforms of the future.

Banking: at the heart of the economic recovery.

Generating successful brands through growing sales.

The proof of our effectiveness?
Long-lasting relationships that span from 5 years to 15 years, delivering award winning transformational strategy and design for HSBC, Lloyds Bank, Nationwide and many more.

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We are brand and experience consultants.

We have been our client’s secret weapon by helping to lead the strategy on the touch points that matter.


I am Julia Leckey,
Founder of Honest.
Want to learn more about our banking work?
Let's talk.
(+44) 020 3866 4270

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HSBC have partnered with Honest for 15 years to ideate, roadmap and design a destination experience for their 40M tech-savvy customers and their 233M employees worldwide. Each year we have consistently delivered on all key brand and business metrics for their retail and workplace estate across HSBC retail, Premier and Jade.

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"I worked with Julia and the team repeatedly at HSBC and the work they delivered was always outstanding. With Julia’s help HSBC led the market. I would without hesitation recommend Julia and the team as they are one of the best agencies I have worked with, adding real value to my business and integrating well with my team"
Richard Newland 
Global Head of HSBC Strategy and Change
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Lloyds Banking Group have partnered with Honest for 6 years helping them to define and create their strategy for retail, service, events and digital customer experience. Our creative team proudly bought to life the strategy and design for the ‘un-bank like bank’ award winning retail experience for the Halifax brand across a variety of customer journeys and retail formats.

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Nationwide partnered with Honest to develop their pop-up formats and their ‘thoughtful touches’ for customers. Within this we workshopped ideas with the leadership team and developed a new customer journey strategy – pulling on the unique Honest workshop tools and methodology. 

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