The C-List is a new website that fills a gaping hole in the beauty market - a one-stop beauty shop for people with cancer. It features over 200 mainstream beauty products that are also cancer-kind. The website launched on World Cancer Day (4 Feb).
Most people with cancer have to reinvent their make- up bags and bathroom cabinets to find non-toxic products that are kind to their skin and a time in their lives when they feel lonely, scared and unwell.
The C-List is founded by campaigner and self-described ‘cancer arse-kicker’ Helen Addis, aka @realtittygritty, who teamed up with make-up artist Lisa Potter Dixon to make it happen. Addis was inspired to create The C-List when, faced with her own cancer diagnosis, she couldn’t find anywhere to go for beauty advice.
Brands like bareMinerals, LaRoche-Posay, Weleda and Elemis have been tried and reviewed, with more being added every day. Alongside product recommendations, beauty tips and a dollop of humour combine The C-List is a welcoming place for people to feel like themselves again. The models featured on the website have, themselves been touched by cancer and their stories are shared on the website.
Honest provided business mentoring and planning, service design, brand strategy and design (from concept to virtual shop front).
Visit the website here: www.the-c-list.com